Weekly News Roundup: Reinforcing Global Foundation
Keep up with the latest stories!
Global deals are contributing to Padel’s rise. Growth is no longer measured only through court openings and participation numbers, but also through stronger governance, international competitions, major commercial partnerships, and national team investment.
This week’s stories show a sport building every part of its future at once, from packed courts in Wales to medal competitions in Taranto and global retail expansion through Premier Padel.
Here are the stories below.
Psycho Bunny becomes USA Padel’s official uniform partner
Psycho Bunny has signed a multi-year agreement to outfit USA Padel’s men’s, women’s, and age-group national teams. The partnership launches on July 22 at Miami’s Ultra Padel Club, where Team USA athletes will reveal the uniforms through demonstrations, coaching sessions, and community activities.
Padel officially joins the World Anti-Doping Code
The International Padel Federation has been accepted as a World Anti-Doping Code signatory after undergoing an independent compliance review. The decision aligns padel with internationally recognised anti-doping standards, strengthening the sport’s governance, credibility, and continuing campaign for eventual inclusion in the Olympic Games.
- Read more on Inside the Games
Padel earns medal status at Taranto 2026
Padel will debut as an official medal sport at the Mediterranean Games in Taranto, with men’s, women’s, and mixed competitions scheduled from August 22 to 28. The tournament has attracted 136 participants representing 18 national federations, plus Athletica Vaticana as a guest delegation.
- Read more on the International Padel Federation
Premier Padel signs global deal with Fanatics
Fanatics will become Premier Padel’s master licensee under a long-term global partnership covering online sales, venue retail, wholesale products, and memorabilia. The company will launch the tour’s official digital store and begin operating event retail at the Premier Padel Finals in Barcelona this December.
Wales embraces its rapidly growing Padel community
Wales now has 58 registered Padel courts across 16 venues, compared with just 14 courts at the end of 2024. Annual participation has climbed to an estimated 12,000 to 14,000 players, driven by the sport’s accessibility, social format, covered facilities, and appeal across different ages and abilities.
Highlights
Check out these highlights from the MALAGA P1 SEMIS!
From national uniforms and global merchandise to anti-doping recognition and international medals, Padel is beginning to resemble an established global sport rather than an emerging trend.
The courts may still be filling quickly, but the institutions surrounding them are now catching up. Padel is not simply growing anymore. It is putting down roots.
Stay tuned to Padel Mecca for next week’s stories.